Autrement Store was created with the vision of offering something fresh and different and modern, in terms of fashion concept, brand selection, curation, mixture and design. Autrement Store is not contained by geographics, rather inspired by world travel and the international scene. Autrement Store challenges the concepts of progression and conformity, accessibility and luxury, and contemporary and tradition. The multibrand concept offers ready to wear, handbags and leather goods, footwear, eyewear, fragrance products and accessories, carrying international reknown brands such as Valentino, Loewe, Marni, Acne Studios, Mulberry (Dec 2017), Proenza Schouler, J.W. Anderson, Moncler, Toteme and Ganni.
In September 2016 Autrement Store opened a women’s store in Fana, a suburb area south of the city of Bergen, Norway.